TORRENT ANNOUNCES DISTRIBUTION AGREEMENT WITH D&H FOR NEW SURECONECT™ CABLE PRODUCT LINE
Provides differentiated HDMI cable product offerings for retailers and e-tailers
New York, NY (CEA Line Show–Booth T4) –June 10, 2009 — Torrent, Inc. today announced a distribution agreement to initiate the formal launch of Torrent HDMI cable products. Torrent, a developer of technologically advanced interconnect cables, will work with D&H, a major North American distributor of consumer electronics products, to distribute its inventive new cables to market. Torrent's newly announced HDMI cables are packed with innovative features that improve cable connections to deliver the optimal HD experience at a competitive price.The agreement between Torrent and D&H allows Torrent to capitalize on D&H's vast expertise and reach within the consumer electronics industry. Conversely, with Torrent's offerings in its line up, D&H is able to better serve its loyal and growing base of leading retailers, e-tailers, and professional installers by providing innovative choice in an often less differentiated category.
"With the retail markets changing, we are thrilled to align with industry veteran D&H who continues to grow its business beyond expectations," said Craig Palli, CEO and Co-founder of Torrent. "Our distribution agreement with D&H will ensure tremendous visibility for SureConnect HDMI cables with leading retailers and installers."
"Our dealers, retailers and e-tailers deserve superior offerings and varied choices as far as crucial accessories like HDMI cables go," said Rob Eby, vice president of purchasing at D&H. "With high definition broadcasts becoming more prevalent, and displays getting larger and offering truer fidelity than ever, the connection provided by a quality cable has evolved to a more important stature. A high performance cable like the Torrent SureConnect brand should be a necessary element within a larger home entertainment or networking solution."
Torrent's SureConnect HDMI cables, which premiered today at the CEA Line Show, will be available through D&H in July. All of Torrent's products are backed by the company's lifetime warranty and environmental commitment.
About Torrent
At Torrent, we believe that maximum performance can co-exist with minimal environmental impact. We apply innovation and thoughtful design to develop high-performance, high-quality electronics in the most eco-friendly way. These include HDMI® and component cables incorporating our patent-pending MagLoc™ VeriFYI® AmpliFire™ and Signal Armor® technologies for more reliable connectivity, reduced interference, data correction and enhancement; all steeped in green sensibility from the get-go. The result? Superior performance for consumers, diminished waste for earth. Founded in 2007, Torrent is headquartered in Needham, Massachusetts. Additional information is available at www.torrent-inc.com.
About D&H
As the nation's leading technology distributor, D&H provides a wealth of resources to empower the dealer, installer, and reseller channel, delivering a broad selection of categories, products and applications. The company's offerings span the areas of consumer electronics, home entertainment, home networking and automation, small office/home office, video surveillance, digital imaging, videogaming and more. D&H's multi-market expertise, account-dedicated sales teams, sterling service and flexible financing options are unmatched in the industry. D&H ships out of five separate locations in North America, including its US headquarters in Harrisburg and its Canadian headquarters in Mississauga, Ontario. Additional US warehouses are located in Atlanta, GA; Chicago, IL; and Fresno, CA. Call D&H toll-free at (800) 340-1007 or visit www.dandh.com.
